Don’t Miss the Final Deadline for Entries on February 5, 2021
Award Winners to be Announced in May 2021
Don’t miss your opportunity to earn a coveted Clio Music statue, enter your work here.
Built on Clio’s enduring reputation for recognizing the most creative and culturally relevant marketing and communications, Clio Music celebrates the visceral power of music to connect consumers and brands around the world. The program is dedicated to awarding the creative contributions of the marketers and communicators that push boundaries, permeate pop culture, and establish a new precedent for artist self-promotion, music marketing, brand collaborations, and the use of music in advertising.
Why Submit? Because you can’t win if you don’t enter.
CLIO MUSIC PROGRAM UPDATES
Clio Music “Of The Year” Awards – This year Clio Music will present Label, Music Publisher, and Agency “Of The Year” awards to those scoring the most statue points for entries submitted across all medium types.
NEW mediums in Music Marketing:
Creative Effectiveness – entries in this new medium focus on work that produced measurable results and used a creative tactic to achieve a brand’s purpose.
Public Relations – entries in this new medium include marketing efforts and brand communications that impact artist, music brand, or organization perception, awareness, and/or garner media coverage. Categories include album launch/artist promotion, brand and artist collaboration, music label/publisher/product/service, and special event/stunt.
NEW categories in Music Marketing existing mediums:
Design – new categories for Data Visualization, Direct Marketing, Editorial, Out of Home, and Sustainability have been added to this medium.
Digital/Mobile – NEW categories for E-commerce and Emerging Technology have been added to this medium.
Social Media medium – NEW categories for Multi-Platform, Single-Platform, Social Post, Social Video have been added to this medium.
Use of Music / Experience/Activation – entries in this new category are for the use of music in experiences that connect a brand and its target audience.
New Juries – We have added three new juries (Film/Video and Creative Effectiveness within Music Marketing, and Trailers/Teasers within Use of Music).
