CLIO MUSIC ANNOUNCES 2020/2021 AWARD WINNERS AT VIRTUAL CELEBRATION ON JUNE 10
NEW YORK— (JUNE 10, 2021) — Clio Music Awards, the global competition celebrating the visceral power of music to connect consumers and brands around the world, today announced the winners of the 2020/2021 Clio Music Awards as well as the inaugural Clio Music Of The Year Awards. Presented by Citi for the sixth consecutive year, the Clio Music Awards recognize excellence in creative work for the marketing or promotion of an artist, label, music brand, product or service, as well as the use of music in advertising.
Five Clio juries reviewed submissions across 26 mediums and awarded 10 Grand Clio Music trophies as well as an array of Gold, Silver and Bronze statues for a total of 240 awards. The Grand Clio and the Gold Clio Music Awards and the inaugural Label, Publisher, and Agency Of The Year Awards were revealed today during a virtual ceremony on Clios.com.
The 2020/2021 Grand Clio Music Awards went to:
Design: “The Decade Wrapped” by Spotify In-House for Spotify
Experience/Activation: “Astronomical” by Epic Games for Epic Games/Fortnite
Film/Video: “You’re Born” by Blacklist Mgmt for Aigel Band
Integrated Campaign: “The Weeknd After Hours Album Campaign” for Republic Records by XO/Republic Records
Social Good: “Spinifex Gum - Dream Baby Dream” by SDWM for Spinifex Gum
Social Media: “Lottery (Renegade) - K CAMP” by RARE Sound for K Camp
Use of Music in Audio: “2% Choir” by TBWA\Chiat\Day LA for The Recording Academy
Use of Music in Film/Video: “Life Needs Truth” by Droga5 for The New York Times
Use of Music in Innovation: “The Refugee Tree” by DaHouse Audio for Climate Reality Brasil
Use of Music in Trailers/Teasers: “The Refugee Tree” by DaHouse Audio for Climate Reality Brasil
For the first time, Clio Music Of The Year awards were given for Label of the Year, Music Publisher of the Year, and Agency of the Year. Winners were those scoring the most statue points for entries submitted across all medium types.
The 2020/2021 Clio Music Of The Year Winners are:
Label of the Year: Republic Records
Music Publisher of the Year: Sony Music Publishing
Agency of the Year: Spotify In-House
During the celebration, Grammy-winning singer/songwriter Brandi Carlile and the National Independent Venue Association (NIVA) were honored as recipients of 2021 Clio Music Impact Awards. Carlile was presented her award by Citi Chief Marketing Office Carla Hassan. Senate Majority Leader Chuck Schumer made a guest appearance to present the NIVA organization with its award.
“This year our juries evaluated esteemed work that really met the moment during a time of uncertainty and change,” commented Clio president Nicole Purcell. “We received impressive submissions from all around the world, many of which put a spotlight on the power of music to connect, inspire and soothe us – even during difficult times.”
Michael Kauffman, Director of Clio Music, added: “The Clio Music Awards were launched to recognize excellence and the kind of rich work that leaves its mark on the industry for years to come. Music enhances the message and the impact of everything it touches -- ads, films, social media, and more -- and our award winners are remarkable examples of that power.”
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About Clio
Clio is the premier international awards competition for the creative business. Founded in 1959 to celebrate creative excellence in advertising, Clio today honors the work and talent at the forefront of the industry in a variety of specialized fields, including: sports, fashion, music, entertainment, and health. As a leading authority on the diverse and ever-changing creative landscape, Clio celebrates creativity 365-days-a-year via its global ad database Ads of The World and its content platform Muse by Clio.
About Clio Music
Built on Clio’s enduring reputation for recognizing the most creative and culturally relevant marketing and communications, Clio Music celebrates the visceral power of music to connect consumers and brands around the world. The program was introduced in 2014 to award the creative contributions of the marketers and communicators that propel the industry forward, inspire a competitive marketplace of ideas, and foster meaningful connections within the creative community.
About Citi Entertainment
The Citi Entertainment program takes the once out of once in a lifetime. Use your Citi® credit card or Citibank® Debit Card to get special access to purchase tickets to thousands of events, including presale tickets and exclusive experiences for the year’s most anticipated concerts, sporting events, dining experiences and more. For more information, please visit www.citientertainment.com.
